Market Milestone: MobilSense Acquires MobilePhire to Manage the Perfect Storm of Mobile Data

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In this Market Milestone, Analyst Hyoun Park describes why MobilSense's acquisition of MobilePhire is an important step forward in the world of enterprise mobility, including secular data usage trends that are driving the enterprise need for greater mobility usage visibility.

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Also available on the MobilSense website

Description

Executive Summary

Key Stakeholders: CIO, CFO, Chief Digital Officer, Chief Technology Officer, Chief Mobility Officer, Mobility Directors and Managers, Procurement Directors and Managers, Accounting Directors and Managers
Why It Matters: Cost, usage, and strategic concerns are coming together in a perfect storm of mobility usage challenges that require app-specific mobile data visibility. MobilSense’s acquisition of MobilePhire provides a Mobile Data Management (MoDM) solution that can support and validate strategic mobility investments.
Top Takeaway: Chief Strategy, Digital, and Technology Officers making the business case for optimizing and improving enterprise mobility investments must consider MobilSense for real-time app-specific usage combined with a variety of options for managing and optimizing the cost basis of enterprise mobility