Our Analysts

Hyoun Park
Tom Petrocelli

Hyoun Park, administrator

Hyoun Park is the CEO and Principal Analyst at Amalgam Insights. His coverage areas include Technology Expense Managment, FinOps and DevFinOps, analytics, and data management with a focus on helping companies make the transition to IT as a Service, artificial intelligence, and ethical IT. Throughout his career, Hyoun has focused on bridging practical gaps in mobility, data, analytics, machine learning, and finance in venture capital-backed startups, enterprise IT departments, and as an independent analyst and consultant.

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Tom Petrocelli, author

Tom Petrocelli is a Research Fellow with Amalgam Insights. His area of interests are in Collaboration and new ways of work, developer tools, IT project efficiency, governance, and methodologies, and DevOps. Most recently, Tom worked for a large, global, banking corporation. Previously, he was the research director for Enterprise Social, Mobile and Cloud Applications at Neuralytix. Before joining Neuralytix, Mr. Petrocelli was the senior analyst, Social Enterprise at Enterprise Strategy Group (ESG) where he covered social collaboration, social media, and the impact of social, mobile and cloud on the software industry. Before ESG, he was Senior Vice President for Enterprise Software at IP.COM where he led the software business unit.

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lynne, administrator

Lynne Baer is the Data Science and Artificial Intelligence Analyst at Amalgam Insights. Her coverage includes Data Science Platforms, Artificial Intelligence and Machine Learning tools, and related data and metadata management tools used to prepare enterprises for Data Science at Scale.

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About Amalgam Insights

Amalgam Insights (AI) is a consulting and strategy firm focused on multiplying the value of technology by effectively managing the financial, operational, and human challenges of Digital Transformation. We help vendors with strategy, product roadmap, thought leadership, and messaging challenges. We help enterprises with vendor selection across our coverage areas. And we help investors conduct due diligence on private equity and venture capital investments.

AI believes that all businesses must fundamentally reimagine their approach to data, design, cognitive augmentation, DevOps, and training to remain competitive. To support this approach, AI provides marketing and strategic support to enterprises, vendors, and institutional investors for conducting due diligence in the following areas of Technology Consumption Management:

  • Applied Machine Learning and Expert Enhancement
  • Accounting and Audit Automation
  • Technology Expense Management, including telecom, mobility, and cloud
  • DevOps
  • Enterprise Collaboration
  • Enterprise Training, Learning, and Development

AI is currently available for thought leadership marketing, value & ROI mapping, product development, expert witness, investment advisory, and strategic consulting engagements.

Free Resource

Conferencing Solutions: Work in the Time of Corona

Are you using Zoom, WebEx, GoToMeeting, Google Meet, or Microsoft Teams? Maybe all of the above? This report will help companies to rationalize conferencing investments made in the Time of Corona by helping you understand the features, pricing, and best practices associated with supporting conferencing solutions at scale.

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