Allego’s Point-in-Time Video Feedback Trains People Skills in the Sales Brain: A Market Milestone

 In a recently published Market Milestone, Todd Maddox, Ph.D., Learning Scientist and Research Fellow for Amalgam Insights, evaluated Allego’s Point-in-Time Video Feedback offering from a learning science perspective—the marriage of psychology and brain science. This involves evaluating the offering to determine whether it engages psychological processes and learning systems in the brain effectively. Amalgam’s overall evaluation is that Allego’s Point-in-Time Video Feedback offering is highly effective.

Allego’s Point-in-Time Video Feedback offering allows feedback to be inserted and embedded throughout the sales professionals’ videotaped pitch. This feedback can be targeted and specific to some aspect of the pitch at that point-in-time. From a learning science perspective, the sales professional can visualize themselves and “relive” the experience giving the pitch and can receive corrective feedback on the fly. This simulates real-time, interactive feedback and is much more effective at engaging the appropriate people skills brain regions than receiving feedback at the end of the pitch. It is also scalable, which is a serious challenge for truly interactive offerings.

For more information, read the full Market Milestone at https://www.allego.com/resources/amalgam-insights-market-milestone-video-feedback/.

 

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